Advertise – Sovereign Wealth Fund Institute

The Sovereign Wealth Fund Institute is the leading source on sovereign wealth funds, central banks, public pensions and other long-term public investors. Our statistics and figures are used by financial institutions, asset managers and governments around the world.

Other publications and information providers may assert they are giving you competitive exposure with higher circulation numbers, but those numbers can be misleading if a large percentage of their readers are not active institutional investors. An annual standard subscription to the Sovereign Wealth Fund Institute is US$ 950. It is apparent our subscribers place a significant value on this publication with website access.

According to Forrester Research, “Print advertising can boost brand impact by 60% when combined with online ads in a marketing campaign.”

To advertise, please email: advertise@swfinstitute.org

Contact us for a MEDIA KIT Content Calendar

Current advertising vehicles include:
Print Advertising – Sovereign Wealth Quarterly
The Sovereign Wealth Quarterly is the premier publication on sovereign wealth funds, central banks, public pensions and other long-term public investors. The quarterly publication is read by a global, diverse audience of influencers. Advertising in the Sovereign Wealth Quarterly is an excellent way to heighten brand awareness, distribute high-level research or show off transaction tombstones.

Geographic Breakout of Sovereign Wealth Fund Institute Paid Subscribers

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Source: Sovereign Wealth Fund Institute 3/26/2013

Online Advertising
The website of the Sovereign Wealth Fund Institute has attracted the attention of the world’s most powerful decision makers. An amalgamation of cutting edge news, intelligent information, expert research, unique commentary and statistics, the website is a go-to-source for institutional investor research.

By advertising on the website of the Sovereign Wealth Fund Institute (www.swfinstitute.org) your organization’s footprint will reach a vast base of global users. The website is nearly top-ranked in Google, Bing and Yahoo Search for “Sovereign Wealth Funds” and other high-value search terms. A high percentage of our visitors are unique to the website.

Online advertising is a sure way to generate leads, augment sales and increase brand awareness.

Unique Campaigns and Co-Sponsored Research
We have alternative marketing and research options available, including co-sponsored research.

 Receive a Media Kit Today

Advertise with us to maximize your global exposure to our highly sophisticated audience. As an advertiser of the Sovereign Wealth Quarterly, you will tell your story in front of a diverse, influential base of readers that includes sovereign wealth funds, public pensions, institutional investors, investment management firms, policymakers and the like.

The majority of sovereign wealth funds subscribe to our publication.  The assets of sovereign wealth funds are over $5 trillion dollars.  Raise industry awareness and highlight your organization’s profile.

 
Who reads the Sovereign Wealth Quarterly™ ?

  • Sovereign Wealth Funds
  • Central Banks and Ministries of Finance
  • Public Pensions
  • Governments
  • Investment Managers
  • Private Equity
  • Financial Institutions
  • Real Estate Professionals
  • Legal Firms
  • Hedge Funds
  • Universities and Libraries
  • Capital-Seekers
  • Policymakers
  • Media
  • Corporations

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Top Site Visitors by City

London 10.1% Tokyo 1.1%
New York 6.3% Toronto 1.1%
Singapore 3.8% Moscow 1.0%
Hong Kong 3.7% Seoul 1.0%
Dubai 2.6% Abu Dhabi 0.7%
Paris 2.5% Beijing 0.7%
Sydney 1.2% Other Cities 64.2%

Source: Google Analytics 1/1/2012 to 1/1/2013