SimilarWeb Raises $120 Million
Posted on 10/27/2020
SimilarWeb is an Israeli digital market intelligence firm that enables websites to understand web traffic on both their sites and competitors. SimilarWeb raised US$ 120 million at a valuation north of US$ 1 billion co-led by Israel-based ION Crossover Partners and Viola Growth.
In 2015, SimilarWeb acquired Quettra to move deeper into mobile analytics. Later on, SimilarWeb acquired Swayy to move into content discovery insights.
